Publikation: Forskning › Working paper
Presentation at the March 19, 2010 project meeting for the Virtual Worlds Research Group. This presentation is the first report of research conducted in June, 2009, in how the Danish firm Innovation Lab makes sense of innovation as it relates to virtual world technologies. The method used in this study was the focus group, modified using Dervin's Sense-Making Methodology. This presentation focuses on how the members of Innovation Lab defined what is innovation, with discussion on whether or not having a unified definition within the organization makes the most sense.